ABOUT ME
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I’m currently a Senior Art Director at Le Pub São Paulo, working mostly with Santander.
I kicked off my career at Espalhe MSLGROUP, a guerrilla marketing agency with a strong social DNA where I had the chance to play with some of Brazil’s most iconic brands — Guaraná Antarctica, Halls, Trident, Ambev, Lacta, and adidas. I've been there for five years so I can say that there was my second college.
From there, I joined REF+ as a Digital Art Director. Together, we landed the agency’s very first global award: a Bronze at El Ojo de Iberoamérica in Effectiveness for an online campaign with Mercado Livre.
Then came my seven-year journey at FCB Brazil, where I had the privilege of celebrating my first (and second!) Cannes Lions.
Beetween those lines, I've also started some personal projects with illustration/urban art and adopted a dog.
Awards
cannes lions - bronze in social & influencer 2024 (Intimus)
cannes lions - bronze in health & wellness 2024 (INTIMUS)
CLIO AWARDS - BRONZE IN HEALTH 2025 (INTIMUS)
one show - silver in Experiential & Immersive 2024 (INTimus)
one show - merit in health & wellness 2024 (intimus)
clube de criação - silver in promo & direct 2024 (intimus)
globo profissionais do ano - gold in 360 campaign 2024 (intimus)
clube de criação - bronze in digital 2024 (HUGGIES)
clube de criação - bronze in promo 2024 (HUGGIES)
Clube de criação - inbook in branded content 2023 (rockgol no tiktok)
clube de criação - inbook in digital 2023 (rockgol no tiktok)
clube de criação - bronze in photography 2021 (moça 100 anos)
clube de criação - inbook in art direction 2021 (moça 100 anos)
clube de criação - inbook in promo & direct 2021 (moça 100 anos)
clube de criação - shortlist in film 2021 (moça 100 anos)
CLUBE de criação - shortlist in art direction 2020 (leroy merlin tiradentes)
el ojo de iberoamérica - bronze in effectiveness 2017 (mercado livre - dia das mães)
youtube ads leaderboard - april 2017 (mercado livre - dia das mães)
Education
Miami Ideas - Miami Ad School (2016)
Social Communication/ Advertising - PUC São Paulo (2013)
LinkedIn | vespolivinni@gmail.com | +55 (11) 985022007
